Brief — Welcome Bonus
Website · the first-deposit offer: hero, bonus page, registration flow
Internal · LuckyBit
14 July 2026
14 July 2026
The first thing every visitor sees. One offer, one big number, terms visible before deposit — transparency is the brand.
★
The thinking
The concept“One Number” — the entire acquisition surface breathes a single figure: $10,000. Everything else steps back.
Why it works (player psychology)Anchoring — the first number a visitor sees becomes their reference point. Clutter is the #1 conversion killer on casino heroes; one number + one CTA outperforms a wall of offers.
How we measure itReg → FTD % (14d) · hero CTA click-through · % of visitors opening the published-terms table (transparency engagement — we WANT them to look).
GuardrailsOne welcome per player / household / IP-device fingerprint. Bonus never auto-restarts.
1
The offer
Headline
100% up to $10,000 + 50 free spins on your first deposit
Sub-line: Applied automatically — no code, no hoops. Full terms on this page.
Hero = Cheshire cat + ONE big number ($10,000). Nothing else competes for attention. Terms link visible without scrolling.
2
Where it lives on the site
Homepage hero
Headline + sub-line + [Claim your bonus →] CTA. The 50 FS called out as a chip/badge next to the number.
Dark navy bg, turquoise number glow — same system as the decks.
Bonus / Promotions page
Full offer card with the COMPLETE terms table visible on the page (not behind a click): wagering, max bet, window, cashout, excluded games, contributions. Line under the table: "Every term published. No surprises."
Style the terms like an open ledger — our anti-"buried in T&C" statement.
Post-registration screen
"You're in. Your 100% up to $10,000 + 50 FS activates on your first deposit." + [Deposit now →]. Mirrors the Day-1 email so the message is identical everywhere.
Celebration moment — cat grin, confetti restraint (one burst, not a circus).
3
T&C
Wager Typebonus
Wager X35×
Max Bet$10
%100%
Max Bonus$10,000
Free Spins50 · on [featured slot]
FS winnings5× wagering · paid in cash
Window21 days
Max Cashout10× bonus · no forfeiture above cap
Excluded GamesJackpot slots (published list)
ContributionSlots 100 · Live 50 · Table 25 · Sports 25%
Min Deposit$20
Promo codeNone — auto on first deposit
One active bonusat a time